SOFTSWISS South African Entrance, Partnership, and ICE London Appearance

In this report, we cover SOFTSWISS South African entrance, its Ready Play partnership, ICE London plans, and SOFTSWISS anti-fraud protection. (Image courtesy of softswiss.com)

It is always busy in the SOFTSWISS camp, with plenty of talking points on the software aggregator’s news pages. The latest news surrounds the company’s sports betting aggregator’s entrance into South Africa, a country where the laws on gambling appear to be loosening up.

SOFTSWISS Enters African iGaming Market

The technology company SOFTSWISS recently acquired a majority stake in Turfsport, a big South African software provider for sports and lottery betting. This matches SOFTSWISS’s goal to expand globally, and seeing as Africa as a continent has the highest growth GDP percentage versus any other continent, the move is one that will see the SOFTSWISS brand grow along with the country’s wealth.

Last year, in a new report published on 24 March 2023, the topic of the day was ‘South African Gambling Industry Recovers’, which refers to the post-COVID-19 industry recovery.

For over 35 years, Turfsport has offered complete solutions for online, mobile and retail betting operators. Turfsport’s platforms handle more than 1.5 billion bets every year for 40+ companies in South Africa.

SOFTSWISS Co-CEO Andrey Starovoitov said buying a successful local business is one of the quickest ways into a new market. He thinks Africa is the next hot spot after Latin America. Buying Turfsport also gives SOFTSWISS decades of tech knowledge and market experience.

Turfsport CEO Christian Neuberger said teaming with an international partner like SOFTSWISS will allow more innovation and faster responses to growing iGaming needs. He said SOFTSWISS is the perfect fit to complement Turfsport’s strong South African brand.

The acquisition aims to adapt SOFTSWISS’s products for regional needs and take advantage of Turfsport’s good reputation in Africa. SOFTSWISS will share insights on the South African market at its ICE London 2024 booth.

Crypto Regulations in South Africa: Another plus point for SOFTSWISS is that the South African FSCA is now reviewing and approving cryptocurrency exchanges and wallets. This is a huge plus for SOFTSWISS as the brand is a huge advocate of crypto.

You can find SOFTSWISS casinos accepting players in SA here. Just look for the casino that says SOFTSWISS platform. For crypto casinos, look for those using the Curacao licensing.

SOFTSWISS Partners with Game Provider Ready Play

SOFTSWISS Game Aggregator has integrated slots from game provider Ready Play, adding diverse, engaging content to its platform. This supports the aggregator’s leading global position.

Ready Play is certified by the Alderney Gaming Control Commission. Its 20 years of experience provides new opportunities for SOFTSWISS Game Aggregator clients. Together, the companies aim to deliver great service and gaming experiences.

Ready Play uses statistical analysis and testing to craft innovative gamified slots. Its dedication to leveraging research and data matches SOFTSWISS Game Aggregator’s approach. During testing, Ready Play gathers real player feedback to refine products. Similarly, SOFTSWISS Game Aggregator conducts client research to provide top-notch offerings.

SOFTSWISS Head of Sales Gregory Penkov said Ready Play’s games deliver unique experiences to sustain the aggregator’s variety and quality. He looks forward to seeing player reactions across the network.

Ready Play Commercial Officer Grant Benson said partnering with the aggregator allows Ready Play to reach discerning global players and showcase its potential. He said it also creates new business opportunities.

The aggregator recently enabled jackpot launches and integrated sports betting functionality, expanding its capabilities.

SOFTSWISS Brings Timeless Approach to ICE London

SOFTSWISS will showcase its enduring business principles at ICE London, the major gaming exhibition running February 6-8. Inspired by physicist Isaac Newton, SOFTSWISS aims to reshape iGaming by blending deep market insights with cutting-edge innovations.

Over 15 years, SOFTSWISS has become an industry leader known for redefining iGaming excellence. Co-CEO Andrey Starovoitov attributes this to the company’s timeless approach and invites attendees to visit its booth.

In 2022, SOFTSWISS Game Aggregator exceeded €10 billion in monthly bets. SOFTSWISS Sportsbook saw a 4.5x gross gaming revenue increase. Other milestones included new tool and product launches, expanded capabilities, certifications and awards.

SOFTSWISS also becomes a headline partner of ICE London’s 2024 VIP opening party, offering networking opportunities.

SOFTSWISS Anti-Fraud Services Save €13 Million+

In 2023, SOFTSWISS Anti-Fraud services protected over €13 million for client sites. The team handled 100,000+ tasks, up 62% year-over-year.

Most fraud attempts involved bonus abuse and some money laundering. Other cases covered chargebacks, payment fraud and more. The team also resolved 200+ player complaints to regulators, saving operators €350,000 in disputes.

Anti-Fraud Lead Ilya Nesterov said meticulous case examinations help settle issues before escalation, demonstrating SOFTSWISS’s commitment to client success. An upcoming automated tool will monitor players for risk signals.

Over 200 brands use SOFTSWISS Managed Services, which includes Anti-Fraud Support, customer service, VIP management and more. By optimizing operations and user experiences, Managed Services aids iGaming brand growth.